Leadnaija
The Executive Vice Chairman, EVC/CEO, Nigerian Communications Commission, Dr. Aminu Maida, has highlighted the importance of the Application-to-Person, A2P, messaging.
The EVC spoke at the Virtual Stakeholders’ Forum on the Draft A2P Licensing Framework held on December 20th, 2024 which was part of the Commission’s participatory rule making process, to discuss the licensing framework around a new licence category in the Nigerian telecom sector.
The discussion was based on what is called the A2P messaging licensing framework.
Represented by the Ag. Head, Legal & Regulatory Services of NCC, Mrs. Chizua Whyte, EVC pointed out that A2P messaging plays a vital role in today’s digital world.
He noted that it has become the go-to platform for businesses to send notifications, whether transactional, promotional, or service-related, directly to consumers.
“From bank alerts and healthcare reminders to promotional campaigns and government updates, A2P messaging drives efficiency, enhances communication, and supports our socio-economic development,” he said
